The Language of Business - A Program to Improve Your Business Vocabulary and Understanding
This course is an In-house program and can be delivered either for a 2 day / 1 day or a keynote presentation. Contact our office to discuss your preferences and needs
Who should attend:
Professionals aiming to communicate effectively in the corporate world. This course is designed for individuals who want to enhance their business vocabulary and comprehension.
Overview: Elevate your business acumen with our specialised program focused on enhancing your business vocabulary and comprehension. Tailored for professionals aiming to communicate effectively in the corporate world, this course delves into essential business terms and concepts. Through engaging sessions, interactive exercises, and practical applications, participants will build a robust business vocabulary and gain a deeper understanding of key business principles.
Session 1: Introduction to Business Language
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Explore the importance of effective business communication.
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Understand the key elements of business language.
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Learn foundational business vocabulary.
Session 2: Financial Literacy and Business Numbers
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Gain proficiency in understanding financial terms and statements.
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Interpret key performance indicators and financial metrics.
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Develop skills to analyse and discuss financial data.
Session 3: Marketing and Branding Terminology
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Explore the language of marketing and branding.
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Understand advertising, promotions, and market segmentation.
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Learn to articulate marketing strategies effectively.
Session 4: Business Strategy and Management Speak
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Dive into the vocabulary of strategic planning and management.
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Explore terms related to organisational structure and leadership.
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Develop the language skills to discuss business strategy.
Session 5: Case Studies and Practical Applications
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Analyse real-world business scenarios and case studies.
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Apply learned business vocabulary in simulated business situations.
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Receive feedback and refine your communication skills.
Course Outcomes: Upon completion of the program, participants will:
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Possess a comprehensive business vocabulary for effective communication.
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Understand financial terminology and interpret financial statements.
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Articulate marketing and branding strategies with confidence.
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Discuss business strategy and management principles fluently.
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Apply learned concepts through practical case studies and simulations.
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Enhance overall business communication skills for professional success.